Platform Health
Click any platform to view its live page
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Lifetime Views
All platforms · campaign pending
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Week Views
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Top Post
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Impressions
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Posts Live
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Best Eng. Rate
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Days Active
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Campaign Reports & Overview
No analytics yet · Campaign launches Jul 20, 2026
Total Impressions
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Across all connected platforms
Total Views
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Video + reel views across TikTok, Instagram, Facebook
Best Engagement Rate
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Best platform engagement rate (likes + clicks ÷ impressions)
Top Single Post
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Highest performing post by views or impressions
Top Performing Post
Pending · Campaign not yet launched
Your top-performing post will appear here after the first week of posting.
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Views
Platform Comparison
Impressions by Platform
Views by Platform
Platform Breakdown
Facebook
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Impressions
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Reach
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Views
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Likes
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Status
Campaign pending
Instagram
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Impressions
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Reach
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Views
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Interactions
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Status
Campaign pending
TikTok
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Views
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Top post views
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Likes
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Shares
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Status
Campaign pending
Google Business
Listed
Impressions
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Search
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Maps
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Website clicks
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Status
Campaign pending
Signal Summary
✅ What's Working
Signal report delivered here every Saturday after launch.
⏳ Still Building
Platforms that need more time will be flagged here weekly.
Weekly Signal Report
Eli's honest assessment of the week's data — what's working, what isn't, and what to watch for next week — appears here every Saturday after campaign launch.
Data Gaps — What the API Can't Pull
TikTok
Impressions, reach, profile views, watch time — API does not expose these publicly
All Platforms
Lead attribution is manual — Kevin or Parker logs when a lead comes in
Content Decay
Not enough post history yet — signal emerges Week 3–4
Campaign Week 1 · TBD–31
Campaign Week 1 Snapshot · TBD–31
Campaign Week 1 Schedule · TBD–31
Active Platforms:
FB
IG
LI
TH
X
TK
GBP
YT
Legend:
✓
PublishedS
Scheduled!
Pending✗
Failed→
Moved away!
Moved here · pending✓
Moved here · published✓
Replaced · live with fix–
N/A
Schedule Changes 2
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One row per rescheduled post · Never deleted · Mary logs reschedules here directly
| Post | Original Date / Time | New Date / Time | Reason | Approved By |
|---|
8-Week Campaign Roadmap
Posting days: Mon · Wed · Fri · Sunday is always off ·
Cameron produces 1 post → Parker cross-posts to all relevant platforms ·
Campaign starts July 20, 2026
Tracks:
A · Brand & Evergreen · FB · IG · GBP
C · Infographic · FB · IG · TikTok · GBP
D · Carousel · FB · IG · TikTok
E · Video · All 4 platforms
F · Social Proof · FB · IG · GBP
W1
Campaign Launches UPCOMING
Jul 20–26, 2026
3 posts
10 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
3Posts Produced
10Platform Posts
Mon · Wed · FriPosting Days
W2
Consistency Week
Jul 27–Aug 2, 2026
3 posts
10 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
3Posts Produced
10Platform Posts
Mon · Wed · FriPosting Days
W3
Social Proof Enters
Aug 3–9, 2026
4 posts
13 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
4Posts Produced
13Platform Posts
Mon · Wed · Thu · FriPosting Days
W4
Social Proof Locks In
Aug 10–16, 2026
4 posts
13 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
4Posts Produced
13Platform Posts
Mon · Wed · Thu · FriPosting Days
W5
Video Enters +TRACK E
Aug 17–23, 2026
5 posts
17 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
E · Video
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Tue
EVideoClient Footage · All 4 Platforms
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
5Posts Produced
17Platform Posts
Mon · Tue · Wed · Thu · FriPosting Days
W6
5-Track Rhythm
Aug 24–30, 2026
5 posts
17 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel
E · Video
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Tue
EVideoClient Footage · All 4 Platforms
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
5Posts Produced
17Platform Posts
Mon · Tue · Wed · Thu · FriPosting Days
W7
Full Ramp D × 2
Aug 31–Sep 6, 2026
6 posts
20 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel ×2
E · Video
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Tue
EVideoClient Footage · All 4 Platforms
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
Sat
DCarouselGeo-Targeted Realtors · FB · IG · TikTok
6Posts Produced
20Platform Posts
Mon–Fri + Sat DPosting Days
W8
Full Cadence ✦ GOAL WEEK
Sep 7–13, 2026
6 posts
✦ All 5 tracks · 20 platform posts
Active:
A · Brand & Evergreen
C · Infographic
D · Carousel ×2
E · Video
F · Social Proof
Mon
ABrand & EvergreenStatic Image · FB · IG · GBP
Tue
EVideoClient Footage · All 4 Platforms
Wed
CInfographicAnimated · FB · IG · TikTok · GBP
Thu
FSocial ProofYelp Review · FB · IG · GBP
Fri
DCarouselDirect-Response · FB · IG · TikTok
Sat
DCarouselGeo-Targeted Realtors · FB · IG · TikTok
6Posts Produced
20Platform Posts
36 totalPosts Over 8 Weeks
~113 totalPlatform Posts Fired
Production Detail
One row per day · Click to expand · Populated after posts ship · Cameron saves source files separately
Daily Posting Schedule
Each track posts on its set day at a consistent time. Posting days ramp from 3 days a week (Mon · Wed · Fri) up to six days a week by Week 8 — Sunday is always off. Exact fire times are locked during setup.
Morning
Track A
Brand & Evergreen Image
Monday
FB · IG · GBP
FB · IG · GBP
Morning
Track C
Infographic — Animated Stats
Wednesday
FB · IG · TikTok · GBP
FB · IG · TikTok · GBP
Afternoon
Track D
Carousel
Lead Capture
Friday (+ Sat from Wk 7)
FB · IG · TikTok
FB · IG · TikTok
Midday
Track F
Social Proof — Yelp Reviews
Thursday (from Wk 3)
FB · IG · GBP
FB · IG · GBP
Midday
Track E
Video — Client Footage
Tuesday (from Wk 5)
FB · IG · TikTok · GBP
FB · IG · TikTok · GBP
Track B (Scene-Literal AI) is not running for Home Inspection Experts — real photos and client footage are prioritized instead.
Saturday
Weeks 7–8
Track D · 2nd Carousel
Geo-Targeted Realtors
FB · IG · TikTok
A second weekly carousel aimed at real estate agents once the ramp hits full cadence.
A second weekly carousel aimed at real estate agents once the ramp hits full cadence.
GBP
Local Search
Mon · Wed · Thu
Google Business Profile
Posts alongside the Brand, Infographic, Social-Proof & Video tracks
Drives local search visibility + direction / call clicks
Eli watches GBP views in the weekly signal
Drives local search visibility + direction / call clicks
Eli watches GBP views in the weekly signal
Lead Attribution
| Lead Date | Lead Type | Source (self-reported) | Attributed Post | Platform | Week | Notes |
|---|---|---|---|---|---|---|
No leads attributed yet — this table fills as leads come in. Eli logs attributions here after each weekly analytics delivery. Kevin or Parker can log immediately when a lead comes in. | ||||||
Smoke Tests
Pre-launch validation — confirms every platform posts correctly before your campaign goes live
🔬
Smoke Tests Haven't Started Yet
Before your campaign goes live, we run smoke tests to confirm every platform is posting correctly — right format, right time, no errors. Testing begins during Setup Week 3, and the results will appear here.
Pending · Pre-Launch
📁 Archive — Completed Cadence Weeks
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| Week | Posts | Platform Fires | Tracks | Notes |
|---|---|---|---|---|
| Completed campaign weeks will appear here as your campaign progresses. | ||||
Updates & Announcements
Posted by your 827 Marketing Solutions team · Questions? Use the Contact Rep button above.
3 items
Fresh upgrades in your 827 HQ hub
We've been polishing your hub ahead of the walkthrough. Here's what's new:
- An office command bar at the top of your key screens — see who's on hold and any teammate who needs you, right there, without leaving the page.
- A 🔥 Hotlist — when something comes in that you can't get to this second, one tap tucks it onto a running list so it never slips through the cracks.
- Refreshed customer emails written in your own professional voice — plus a brand-new Payment Receipt and a little timeline that shows exactly where each customer is in the process.
- Sign-on-the-screen agreements — your inspection agreement now fills in the customer's details automatically and lets them sign right there.
- A "where this lead is" tracker so you can see each customer's exact step, from the first call all the way to their final review.
Welcome to Your Dashboard, Home Inspection Experts
Your 827 Marketing Solutions content dashboard is live. This is where you'll track every post, every platform, every result — in real time. Your campaign is being set up now. We'll post updates here as things go live.
Campaign Setup In Progress
We are connecting your social accounts, building your content tracks, and scheduling your 8-week content calendar. Covering Orange County, Los Angeles, San Diego, Riverside, San Bernardino, and the Central Valley. Launch date coming soon.